We are proud to be a family run business since 1981! We pride ourselves on having passionate, knowledgeable staff alongside offering the latest bikes, cycling clothing, bike parts and accessories from all the top brands for mountain biking, road cycling, ladies, kids and adventure.

Our online bike store is home to thousands of the latest mountain bikes, road bikes, hybrid bikeskids bikes and ladies bikes along side all the cycling clothing, parts and accessories you need to build your dream bike and get kitted out for every season.

We now have 10 UK stores that are open 7 days a week offering FREE click + collect from our website, our favourite and best selling products, bike servicing, repairs and demo bikes so you can try before you buy. Our award winning staff are on hand to help with anything you need so pop in an see us any time.

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    E-Bike Articles

    At all of our 10 UK bike stores we offer a wide range of hire bikes, available from prices starting at just £10! We have a great range of electric bikes, commute bikes, hybrid bikes and mountain bikes ready at the store, ideal for exploring local routes or heading further afield for multi-day trips. Looking to buy a bike.... More

    Bike Hire @ 10 UK Stores

    Beth Noy | 23/03/2017 15:33:00

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    With over 2000 demo bikes taken out on test rides across our 2017 Demo Weekend, the results are in and we can announce the top 10 demoed bikes of the weekend… Please note that as some brands had bigger fleets, and some ebikes arrived back quicker than non e-bikes (unless you have motor legs!), this may have.... More

    Demo Weekend 2017–TOP Tested Bikes

    Beth Noy | 21/03/2017 16:44:00

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    Well that’s it, we’re all packed up and our 2017 Demo Weekend is officially finished, and what a weekend it was… We want to say a massive thank you to everyone that made the journey to join us again, or for the first time, at Cannock Chase for an amazing two days of back-to-back testing of the.... More

    Demo Weekend 2017- Thanks for coming!

    Beth Noy | 20/03/2017 16:27:00

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    It’s that time of year again… our 2017 Demo Weekend is back and will be hitting Cannock Chase on 18th-19th March! This is our most anticipated event on the year and we are proud to hold the largest mountain bike demo in the UK! This year we have over 180 bikes from the top brands available to test on.... More

    Demo Weekend 2017 @ Cannock Chase

    Beth Noy | 06/03/2017 15:50:00

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    Electric bikes (E-Bikes) are quickly taking Europe by storm and even though we’re a little later to accept this new breed of bikes to the UK, it’s an exciting time for cycling. We have put together our top 10 questions about electric bikes we get asked regularly and also wanted to know ourselves when welcoming this new technology to.... More

    Top 10 FAO Electric Bike Questions

    Beth Noy | 24/02/2017 12:02:00

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    Electric bikes (also known as ebikes) are quickly becoming a popular choice for commuters and those who want to get into cycling for the first time. We’ve put together the benefits of electric road bikes and why it could be the perfect choice for your to ‘go electric’… Transform Your Daily Commute Electric city bikes.... More

    Electric Road Bikes–The Benefits of Going Electric

    Beth Noy | 23/02/2017 12:05:00

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    E-Bikes, Parts & Accessories

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